Every screen, every team
always in sync
Ably pub/sub pushes live table updates to every open tab instantly. Socket.io handles push for alerts. No refresh, no polling.
From a click on one screen to every screen in 4 steps
Update a lead and every open tab sees it instantly. Ably handles data sync, Socket.io handles push, every screen stays live.
Change Origin
Someone makes a change, anywhere
A teammate edits a lead status. A rep deletes a stale record on mobile. A bulk operation reassigns three hundred leads. Every write action enters the same pipeline, wherever it came from.
Ably Pub/Sub
Ably publishes the event to every subscriber
The moment the change commits, the backend publishes an event to the right Ably channel. Events are typed: row_updated for edits, row_deleted for removals, bulk_update for multi-record operations.
Cross Tab Delivery
Every open tab receives the event
Every tab subscribed to the channel across teammates, devices, and sessions receives the event the moment it ships. A manager, a rep on a laptop, a sales ops specialist all see it at once, no refresh.
Instant Render
The UI reflects the change instantly
The table updates the row in place. Deleted rows disappear. Bulk operations land in one render pass. Socket.io push surfaces when it matters a lead converted, an SLA breach, a deal assigned.
Six reasons teams never go back
Once a team works where the screen always reflects the live database and two reps never touch the same lead, the old way feels unacceptable.
Reps stop stepping on each other's work
The classic sales disaster two reps working the same lead unaware disappears when every screen reflects the live database. A status change shows up everywhere instantly.
Managers see the floor as it actually is, right now
The pipeline stops being a snapshot and becomes a live feed of every deal. A card moves on a rep's screen, the manager sees it, the forecast updates in the same second.
Teams skip the daily is this number current? question
The trust tax of stale data the second-guessing, the manual refresh disappears. The number on the screen is always the number in the database, full stop.
Bulk operations land everywhere without anyone hitting reload
A bulk reassignment of three hundred leads used to leave every view wrong until a refresh. Now it lands on every open tab at once lists shrink, the dashboard rebalances.
Notifications surface the moment they matter
A high-value lead converts and the rep gets the toast immediately. An SLA timer breaches and the manager sees it on screen. Socket.io push delivers the instant it fires.
The F5 reflex stops being part of the workday
Anyone in a CRM long enough has trained themselves to refresh every few minutes. That reflex disappears. The page stays open and the data keeps flowing.
Reps stop stepping on each other's work
The classic sales disaster two reps working the same lead unaware disappears when every screen reflects the live database. A status change shows up everywhere instantly.
Managers see the floor as it actually is, right now
The pipeline stops being a snapshot and becomes a live feed of every deal. A card moves on a rep's screen, the manager sees it, the forecast updates in the same second.
Teams skip the daily is this number current? question
The trust tax of stale data the second-guessing, the manual refresh disappears. The number on the screen is always the number in the database, full stop.
Bulk operations land everywhere without anyone hitting reload
A bulk reassignment of three hundred leads used to leave every view wrong until a refresh. Now it lands on every open tab at once lists shrink, the dashboard rebalances.
Notifications surface the moment they matter
A high-value lead converts and the rep gets the toast immediately. An SLA timer breaches and the manager sees it on screen. Socket.io push delivers the instant it fires.
The F5 reflex stops being part of the workday
Anyone in a CRM long enough has trained themselves to refresh every few minutes. That reflex disappears. The page stays open and the data keeps flowing.
Stop refreshing. Start watching your data update itself.
Update. Publish. Broadcast. Render. Notify. Synced every screen, every time.
6800+
STeams working from live data,
not refresh buttons
Built for teams that move faster than a refresh button
Sales reps, managers, CS, ops, and engineering use EVOX real time updates as the foundation for collaborative work. The data table is the canvas, the Ably channel is the wire, the Socket.io push is the alert.
Pub/Sub
Push Notifications
Perceived Lag
Tabs in Sync
Every row, every tab, every time
Ably pub/sub publishes row_updated, row_deleted, and bulk_update events to channels every client subscribes to. Tables, dashboards, and pipelines update in place the moment a change commits.
Everything the real time engine ships with
A real-time backbone in the email marketing software your team uses. Ably for data sync, Socket.io for push.
Live Data Table Updates
Every data table leads, contacts, deals, campaigns updates the moment a change commits. Typed events render the smallest diff, no reloads.
Ably Pub/Sub Messaging
Ably runs the messaging backbone for live data sync. Channels are scoped per data type and workspace, so each client gets only the events it cares about.
Socket.io Push Notifications
Socket.io handles server push for events needing a human high-value lead alerts, SLA breaches, deal closed won. Toasts and badges fire the moment it ships.
Cross Tab Synchronisation
Every tab on the workspace gets the same events at once. A rep with a lead list, a deal, and a dashboard sees one consistent state.
No Refresh Workflow
The refresh button leaves the workflow. Pages stay open and data keeps flowing, so dashboards and boards stay accurate for hours.
Zero Stale Data Guarantee
Every screen shows the live state of the database. Connection drops are detected and recovered, missed events replayed on reconnect, divergence resolved.
Live Data Table Updates
Every data table leads, contacts, deals, campaigns updates the moment a change commits. Typed events render the smallest diff, no reloads.
Ably Pub/Sub Messaging
Ably runs the messaging backbone for live data sync. Channels are scoped per data type and workspace, so each client gets only the events it cares about.
Socket.io Push Notifications
Socket.io handles server push for events needing a human high-value lead alerts, SLA breaches, deal closed won. Toasts and badges fire the moment it ships.
Cross Tab Synchronisation
Every tab on the workspace gets the same events at once. A rep with a lead list, a deal, and a dashboard sees one consistent state.
No Refresh Workflow
The refresh button leaves the workflow. Pages stay open and data keeps flowing, so dashboards and boards stay accurate for hours.
Zero Stale Data Guarantee
Every screen shows the live state of the database. Connection drops are detected and recovered, missed events replayed on reconnect, divergence resolved.
Everything you need to know
Common questions about EVOX real-time updates and what Ably and Socket.io each handle.
The two systems handle different jobs. Ably runs the pub/sub backbone for live data table updates row updated, row deleted, bulk update events on channels every client subscribes to. Socket.io handles server push notifications for events that need a human in the loop toast alerts, live badge counts, mentions, and SLA breaches. Together they give the platform two complementary layers: live state for the tables, and live alerts for the moments that matter.
Stop refreshing. tart
seeing live.
Ably for data, Socket.io for alerts. Every screen, every team, every time synced live.
Evox sends campaigns that feel one-to-one at scale.
Behavior-triggered emails that build, personalize, and send themselves so every subscriber gets the right message at the right moment.
- 4.1x
- average campaign ROI
- 68%
- open rate improvement
- 3.2x
- conversion rate lift
- 0
- spam complaints