ICP Fit Score
Score each lead against your Ideal Customer Profile across industry, company size, role, and tech stack with a transparent breakdown.
The ICP Fit Score compares each lead against your Ideal Customer Profile and returns a scored breakdown so reps can prioritize the prospects that match best.
How it works
Define your ICP criteria, including target industries, company size ranges, key roles, and preferred tech stack components. Lio extracts each lead's characteristics from enrichment data, compares them against your criteria, and generates a score with a breakdown showing which criteria the lead meets or misses. Results are stored on the lead record and updated to connected team members in real time.
Key capabilities
- Score four factors: industry alignment, company size fit, role relevance, and tech stack compatibility.
- Customize ICP criteria and adjust the weight of each factor.
- View a detailed breakdown showing how each lead performs against every criterion.
- Run scoring automatically on leads without manual research.
- Persist scores and analysis in structured JSONB fields for reuse without re-computation.
- Broadcast score updates in real time to connected team members.
- Use LinkedIn enrichment data, including industry, company size, job title, and tech stack, as the input.
- Access scoring and analysis in English and Hindi.
Tips
Adjust factor weights to match your go-to-market focus, for example emphasizing industry fit for vertical solutions or tech stack for platform plays. Scores can be used as filter criteria in Advanced Filtering.